Brief: To create the annual, 116-page, glossy magazine encompassing all aspects of the Goodwood Estate and the lifestyle associated with it. A high-quality production for an exclusive, high net-worth audience. Services to include: concept, editorial management, commissioning, advertising sales, photography, design and art direction, editorial production, print and publishing.
Approach: Red Giant develops the editorial content to work in conjunction with Lord March’s plans for each year’s events, as well as including a large selection of more general-interest features encompassing the Estate’s activities, and ensures both the written and visual material is of first-rate quality. A rigidly-structured production cycle ensures a smooth process from the commissioning stage through to final design and printing.
Result: Ongoing (10-year plus) relationship with client, extremely positive feedback from readers and advertisers.
